Team


Ian Scarffe

Mark Baker

Linkedin: https://www.linkedin.com/in/drmarkrbaker/

Dr Baker is the inventor of the Zest VR system which spins out from one of his long-standing and established companies, HVS Image Software Ltd, a company whose systems are used by over 1000 scientific laboratories including two Noble prize winners. Dr Baker has a doctorate from Oxford University, and was a prestigious dost-doctoral research fellow in Neuroscience at Oxford working with the former head of the UK Medical Research Council, Professor Sir Colin Blakemore and developed his skills used in this project both in the experimental psychology department of Cambridge University, England and for the EEG at Janssen Pharmaceutical, one of the Johnson & Johnson group companies and in a visiting fellowship at Scotland’s Glasgow Caledonian University. As well as degrees from Imperial College London (‘the British MIT’ and consistently in the top ten universities globally), the University of London and the University of Oxford he is a Fellow of the Royal Society of Medicine and an Associate of the Royal College of Science

Ian Scarffe

Linkedin: https://www.linkedin.com/in/ianscarffe/
Website: https://icobench.com/people
Website: https://icoholder.com/en/ico-advisors

Ian is a Top Global Influencer in Blockchain and Fintech
Top Ranked Member of Global List – People of Blockchain
Number 1 Ranked Top Blockchain Advisor

Ian Scarffe is a serial entrepreneur, investor and consultant with business experience from around the world.


As a leading entrepreneur, Ian is on a personal mission to develop a culture of entrepreneurship, helping startups achieve their full potential as well as helping to expand existing companies. Ian has founded ‘Bank plus’, a startup incubator in Europe.
Ian is an Independent Expert at the European Commission – Horizon 2020
and as a leading expert in Startup, Investment, Fintech and Blockchain industries, Ian currently consults and advises for a range of multi-million dollar companies.


Ian’s overall mission is to foster a society of economically independent individuals who are engaged citizens, contributing to the improvement of their communities across the world.
Ian Scarffe has outstanding entrepreneurial skills and commercial acumen with innovation and motivation. With the capacity to work at strategic levels, Ian possesses exceptional interpersonal, communication and negotiation skills.


A passion for customer service, a wealth of knowledge and vast amounts of hands-on experience in almost every role, means Ian has valuable insight into millions of customers, proving him to be a valuable asset to companies across the globe.
Ian works with quality Blockchain companies, NFT Marketplaces, Decentralised Finance (DeFi), Play2Earn Games and IDOs, that have a proven track record and are credible funding propositions.


Ian is supported by his broad base of funders who include: Blockchain Angels, Blockchain Investors and Funds, Accredited Investors, Institutional Investors, Venture Capital Firms, Business Angels and Syndicates, Family Offices, Corporate Venture Funds and Ultra high-net-worth individuals.

Sten André Rigedahl

Linkedin: https://www.linkedin.com/in/stenandrerigedahl/
Website: https://www.stenandrerigedahl.com/

Strategic Advisor, Growth Coach, NED, Impact & SME Investor, Value creator, Problem solver
Top Projects for Google, Samsung, Microsoft, Coca Cola, Transport for London
Works with Strategic Vision Limited

STEN ANDRÉ RIGEDAHL is a Swedish Londoner with 20+ years of experience as a strategic advisor to 100+ companies globally, who is engaged in the local community, and has a passion for creating value and helping entrepreneurs, businesses and people grow, expand and succeed, especially in the health care sector.

He was born and raised in Sweden and loved learning and being a student while working at a consultancy and as a financial advisor at a bank and took three degrees in engineering, finance & marketing.

​Andre has spent a year in Paris working for a start-up while studying French at the Sorbonne.

​After graduation, he worked with a CEO on a turnaround project in Germany ​and was then recruited to work for a small strategy boutique in Stockholm, Sweden.

He moved to London in 2004 and started freelancing for various consultancies, banks and Venture Capital, and Private Equity firms, including McKinsey, Goldman Sachs and EY and worked on many projects for many clients in various sectors, including Samsung, Microsoft, Coutts & Co, Coca Cola, Ferrari and Volkswagen.

For VC/PE Sten has explored small niche markets and analysed acquisitions markets. On the sell-side, he worked with BAA to help with their initial sell-side analysis before the big investment bank team moved in and BAA was sold to Macquarie Group.
He has experience working for various market research firms helping them with the preparation of projects, coordinating high-level interviews with C-suite executives and conducting quality control of interviews in four different languages and coached researchers.

Sten believes in continuous learning and personal development and has been fortunate to come across, meet with, train with and learn from many mentors and leaders in this field ranging from Anthony Robbins, and Peter Sage to T. Harv Eker.

He is an active member of a few charities, including GOSH (Great Ormond Street Hospital for Children), the Prince’s Trust, and the friends of King Edward VII’s Hospital.

Also, he has a passion for companies finding a purpose beyond profit that is aligned with their business.

Sten has a passion for green spaces, entrepreneurship and value creation for customers, shareholders and stakeholders.

He has more than 20 years of experience working in Healthcare, Life Science, Biotech, Energy, Financial Services, FMCG, ITO, Telecom, Transportations, High-End Retail, Manufacturing

Some of his clients include TFL London, Accenture, Bain & Company, EY, EY-Parthenon, PricewaterhouseCoopers, PWC, Kaiser Associates, McKinsey & Company, and many more.